I am guessing that, like us, the rest of you are pretty tired of the barrage of me-too marketing slogans being plied on us from every direction as a result of our recent pandemic. A news post from our friends at BookedIn titled “9 COVID-19 Phrases to Ban from Your Marketing”, lists out some of the various marketing-speak terms you … Read More

If you are like many of us that receive those annoying robocalls on our mobile phones way too often, you may have heard one pitch that goes something like this: “Don’t hang up! We have been trying to reach you about your Google listing.” First things first – these calls are not from Google. Google has better things to spend … Read More

Websites are a dynamic entity, not a static one. Like a garden, they require care and nurturing. Like a house pet they require care and feeding and a watchful eye to make sure they are behaving. A website is not a set it and forget it item. It requires constant attention if it is to perform well. Here are just … Read More

Google is like a middleman – a manufactures’ rep, if you will – that is the key point of contact between your business and the prospects that are searching for your products and services. You didn’t hire this representative, however. The fact that Google is the most pervasive search engine in the world, you’re forced to deal with them, and … Read More